1. Purpose

At Double Tap Marketing, we recognise that conflicts of interest can arise during the course of business. These conflicts may compromise ethical decision-making, harm our reputation, or create legal risks. Our Conflict of Interest Policy aims to provide clear guidelines for identifying, disclosing, and managing conflicts of interest. By adhering to this policy, we maintain transparency, protect our stakeholders, and uphold the highest standards of integrity.

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2. Policy Statement

1. Definition of Conflict of Interest:

   • A conflict of interest occurs when an individual’s personal interests or relationships interfere with their professional responsibilities.

   • Conflicts can be financial, personal, or involve other external affiliations.

2. Types of Conflicts of Interest:

   • Financial Conflicts:

     • Owning shares in a competitor company.

     • Accepting gifts or favors from clients or suppliers.

     • Having a financial interest in a project or decision.

   • Personal Conflicts:

     • Supervising a family member or close friend.

     • Engaging in activities that compete with the company’s interests.

     • Holding positions in external organizations that conflict with our goals.

   • Other Conflicts:

     • Dual roles (e.g., serving on a client’s board while working for them).

     • Political affiliations that impact business decisions.

3. Disclosure and Transparency:

   • Employees must promptly disclose any potential conflicts of interest to their supervisor or HR.

   • Full disclosure allows us to assess and manage conflicts appropriately.

4. Assessment and Mitigation:

   • We evaluate each disclosed conflict on a case-by-case basis.

   • Possible mitigation measures include:

     • Recusal from decision-making.

     • Adjusting roles or responsibilities.

     • Seeking independent advice.

     • Implementing firewalls.

5. Avoidance and Resolution:

   • We aim to avoid conflicts whenever possible.

   • If resolution is not feasible, we prioritize the company’s interests over personal interests.

6. Contractual Obligations:

   • Contractors, consultants, and external partners must also adhere to this policy.

   • Contracts may include specific conflict of interest clauses.

7. Consequences of Non-Compliance:

   • Failure to disclose conflicts may result in disciplinary action.

   • Serious breaches may lead to termination or legal consequences.

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3. Responsibilities

1. Employees:

   • Disclose conflicts promptly and fully.

   • Cooperate in implementing mitigation measures.

   • Avoid situations that compromise objectivity.

2. Managers and Supervisors:

   • Assess and manage conflicts within their teams.

   • Encourage open communication about potential conflicts.

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4. Training and Awareness

1. Training:

   • New hires receive training on this policy during onboarding.

   • Regular reminders reinforce awareness.

2. Communication:

   • We communicate this policy to all employees and provide resources for understanding and compliance.

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5. Conclusion

Double Tap Marketing is committed to maintaining trust, transparency, and ethical conduct. By adhering to this policy, we ensure that our decisions are guided by the best interests of the company and our stakeholders.

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Please note that this policy serves as a foundation, and we encourage ongoing dialogue with our legal advisors and HR professionals to stay informed about any changes in regulations.